Most of us know the silhouette of the main French tourist attraction – The Eiffel Tower. It is famous for a massive foundation and a light top.
It looks like during the last two years web designers were inspired by the upside down French beauty. Take Flipboard, for example. While entering the site, you see the top and hardly can notice the bottom menu. Frankly speaking, at my first visit to www.flipboard.com, I spent 3 minutes searching for a navigation menu. I failed to find more info about this app and I quitted the site. Probably I’m not the only one who faced such problem and returned back to Google search. I’m sure that my bounce is not a big deal for Flipboard.
Continue reading "Flipboard & La Tour Eiffel Web Site Design"
Money making is the main purpose for any business. To boost earnings, you should attract as more potential customers as possible. Let’s learn to make a winning registration page or a purchase page with a high conversion rate. The page has several names: registration, purchase page, pricing plans. But the meaning is one – to offer few price options and a correct call-to action. It’s the final page that persuades visitors to pay you now.
Continue reading "How to Make a Best-Selling Registration Page"
Every hour millions of people share Twitter and Facebook updates. A friend status about a new website can bring an immense number of visitors. Thus word of mouth turns a formerly unknown web page into one of the most visited destinations.
However, Twitter and Facebook are useless unless you can handle them right.
Continue reading "6 Simple Social Media Sharing Rules from Design Perspective"
A Successful Subscription Page Rules
I have several favorite blogs. I often go back to them to read recent posts, but I subscribed to few of them. There are 2 reasons that stop me from email subscription:
- Lack of clear email subscription rules at subscription page. I’m not talking about a must-have unsubscribe policy;
- Complicated web subscription forms.
It looks like many websites underestimate the power of loyal subscribers.
Continue reading "To Subscribe or Not To Subscribe"
When we make a website, we pay huge attention to content, design or a top-notch domain name. Often a little, but crucial, thing that slips away is a website navigation. I don’t want to say that many fresh websites have no navigation. Each site has at least one type of navigation: upper, bottom, or left site menu. I’d like to dwell upon the importance of additional or backup navigation.
Continue reading "Online GPS: Good Site Navigation Matters"